Event Details and Frequently Asked Questions

Event Details:

The Ring of Fire Fundraiser is a hot sauce eating event in support of colorectal cancer research. Participants challenge themselves to a marathon of pain as they eat 10 hot wings (or cauliflower bites), each with a spicer hot sauce than the last, while raising money for colorectal cancer research in Alberta. 

The Ring of Fire fundraiser is a hot sauce eating competition, but the fundraising format is similar to any other charity walk or run...just with hot wings. Very hot wings. A marathon of pain, if you will.

The general format is:

  • Participants register and commit to eating 10 chicken wings (vegan options available) of increasing spiciness

  • They gather pledges from friends and family members (which make up the donations to the Alberta Cancer Foundation).

  • On the evening of the event, the participants meet to challenge their wings alongside a celebrity guest. The celeb will also be trying to keep their composure while being interviewed. If that’s not entertainment value, we don’t know what is.

Basically, participants "char their holes for charity."

When and Where is the Event Taking Place?

Registration Opens: August 10, 2023
Event Date: Tuesday, Oct 10, 2023
Location: MKT - Fresh Food | Beer Market (8101 Gateway Blvd NW, Edmonton, AB T6E 3X8)
Time: 7:00 PM
Get your tickets/register here

What Does RegisterIng Mean?

Registering means two things:

You are signing up to fundraise. You will pledge to eat the hot sauce, and gather donations from your friends, family, co-workers, team-mates, etc, who support you Please note, you are committed to raising a minimum of $150.

You are a “challenger” who is committing to attending the event, and challenging the 10 hot wings/cauliflower bites. You don’t have to eat them all, but people did pledge you so we encourage you to try your best. 

Your registration includes:

  • Entry for you and one (1) guest, to act as your personal cheerleader

  • 10 chicken wings or vegan cauliflower bites

  • 10 hot sauce samples to challenge

  • A drink ticket so you and your guest get your first beer on us (non-alcoholic alternative available)

  • Access to a customizable fundraising page, to help you collect your donations!

How Do I Register?

Simply purchase a Challenger ticket on Eventbrite to begin the registration process.

Once you’ve purchased your tickets, you’ll get a confirmation email from Eventbrite with your tickets. It will also contain a link, at the bottom, to the fundraising platform where you can set up your personalized fundraising page.

Here are detailed instructions on how to register, if you have having issues.

Can I BRing my Friends with me?

When you register as a Challenger to challenge the wings, you are allowed to bring one (1) guest with you to provide moral support. If additional friends want to join, they can purchase a wingman ticket for event entry.

Can A Minor Register to eat the sauce?

  • There will probably be a lot of cussing (along the lines of “these wings are so fucking hot”) so we are limiting attendance to 16 years of age or older, and they can only be in the venue until 9:00pm.

  • The minor MUST BE ACCOMPANIED the entire time by an adult (18+) parent or guardian. This parent/guardian must sign the waiver on the minor’s behalf. The parent/guardian will be required to purchase guest a ticket (if they are not also registering to challenge the wings).

How Much do I have to Raise?

You need to raise a minimum of $150 to participate, but we encourage you to aim for $500. We promise, it’s not hard! If you raise $250 before the event, you’ll qualify for an event t-shirt.

For $150 you only need 5 people to give you $30, or 10 folks to give you 15 bucks. Easy peasy!

To get to $500, it’s as easy as finding 10 friends, family, co-workers, team-mates, etc, who will donate $50. Or, looking for 20 folks to give just 25 bucks! Or maybe you have 5 big spenders in your life who can throw down a spicy $100 bill. 

Keep in mind, there will be prizes for the person who raises the most money, and the person who gets the most pledges.

What if I want to Contribute, but I don’t Want to Eat Hot Sauce/Can’t Attend the Event. What Can I do?

Totally fair! Some people have sensitive sphincters. Click here to donate without having to eat a single hot wing. Or you can visit the fundraising page and look for the big orange “Donate” button. Follow the steps from there.
You can also follow us on Instagram and share our message to encourage more people to get involved! Spread the word!

I don’t eat meat, so No Chicken Wings for me. Can I still Participate?

Yes, absolutely! Kassia, the lead organizer of the event, is a vegan herself. Just indicate your preference during registration. And we will also offer a plant-based milk in place of regular milk upon request.

How do I know this is legit and my money is going where you say it is?

We love a conscientious person! You can see our event listed on the Alberta Cancer Foundation’s website, and you can also check out this handy endorsement letter they’ve provided to us.

Can I get a tax receipt for my donation

Yes, the Alberta Cancer Foundation will be able to issue tax receipts for donations over $25 (excluding registration fees). You just need to ensure you provide your full name, email, phone number and mailing address when you donate. Your tax receipt will be emailed to you directly from the Alberta Cancer Foundation.

You Didn’t Answer My Question…

Our bad! 

Comment on Instagram to let us know what you’re wondering. Or, you can contact us by email.

If it’s a really good question, we’ll even add it to this page!